Bachelor in Management with specialization in Luxury Management Grupo Planeta - EDC Paris Business School, France

The EDC Bachelor program offers a unique three-year course, structured by specific educational objectives for each semester. Thanks to innovative teaching methods, transdisciplinary projects, international experience, and the possibility of alternating work and study in the third year, students gradually develop their skills.

The first two years, centered on a general core curriculum, ensure mastery of the fundamentals of management science while cultivating the essential skills and interpersonal abilities required in business. The third year involves choosing one of six specializations.

Specialization: Luxury Management

The Luxury Management specialization trains professionals to understand the values, codes and economic dynamics of the luxury sector, while integrating new trends related to digitalisation, sustainability and customer experience. This program of excellence combines strategic know-how, product culture and creative sensitivity to prepare students to thrive in a world where tradition meets innovation.

Students develop a comprehensive understanding of luxury brand management, international deployment and operational management, while consolidating their communication, digital and leadership skills.

Why choose the Luxury Management specialisation?
Choosing the Luxury Management specialisation means embarking on a course dedicated to one of the most demanding and prestigious sectors in the world. This specialization gives you an in-depth understanding of the codes, strategies and challenges of a constantly evolving market, driven by internationalization, digital transformation and new consumer expectations.

You will develop dual strategic and operational skills in marketing, retail and international development as applied to luxury brands. Through business challenges, simulations and real-world projects carried out in collaboration with companies in the sector, you will learn how to design distinctive customer experiences, promote a premium brand image and implement strategies tailored to highly competitive markets.

This specialization is a real springboard to careers where creativity, excellence and business vision come together within luxury houses, international brands and worlds where emotion and perceived value are at the heart of every decision.