Master in Tourism and Hospitality Management EU Business School - Munich Campus, Germany

Embrace innovation in international environments with our Master in Tourism & Hospitality Management (título propio*). Discover how new digital business and sustainability policies are transforming industries, while gaining an understanding of the market trends that impact both people and the planet.

The program allows you to take an entrepreneurial approach to management careers in travel, events, luxury accommodation and the food and beverage sectors, among many others.

Want to expand your horizons? You can transfer between our EU campuses and elevate your international experience.

Learn how to:

• Understand ethical tourism principles 
• Create sustainable brand strategies
• Explore the impact of e-commerce
• Develop cross-cultural communication skills
• Cultivate a global management mindset

Program Structure
This is a one-year program (60 ECTS), divided into three terms. Each term comprises two subject-specific courses plus a project-based module and a skills-development module.

You will also participate in real-life case studies and company visits, as well as the innovative Business Immersion Weeks which take place every term.

In order to graduate, you must also complete a Final Capstone Project (6 ECTS).

Learning Outcomes
 

In addition to industry-specific modules, this program focuses on development strategies and management styles geared towards creating leaders in the industry who can also apply the same skills to the wider commercial market.

Students will:

• Investigate the impact of tourism planning and development on economic, sociocultural and physical environments.
• Have a systematic understanding of the hospitality and tourism service sector organizations, their external contexts and how they are managed.
• Critically evaluate the core business disciplines and methods at work in hospitality and tourism service sectors, and be able to apply these in practical contexts.
• Explore issues that concern host-visitor relationships.